One of the biggest challenges PR professionals have is preparing a client to talk with the media about a complex topic. In this session at PR Summit DC, Karen Addis and Carmie McCook will delve into working with clients whose messages are difficult or hard to translate to a general audience. Through case studies and personal experiences and tips, they will talk about turning jargon and complex issues into digestible “media-friendly” sound bites. In 45 minutes you will learn how to turn potential confusion into clarity!
When: June 10, 2016
Where: NAHB Conference Center, 1201 15th St NW, Washington, D.C.
More info here!
11333 Woodglen Drive
Suite 103
Rockville, Md. 20852
301-836-1516 x1
8 Market Place
Suite 300
Baltimore, Md. 21202
410-928-7435
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